Re-marketing – A Must do digital activity!

dmti remarketing importance

Re-marketing – A Must do digital activity!

Re-marketing in a nutshell is an online process to remind target audience about the products or services they had showed interest in.This can happen if the consumer has forgotten about the product/company or abandoned the shopping process.A example of re-marketing can be a person shopping online on Amazon the entire purchasing in completed but due to unknown reasons he has not proceeded to payment counter.

re-marketing-an-digital-marketing-dmti
The reasons could internet issues,cost is not appropriate or running out of them, many at times amazon will send a reminder email or sms to the consumer regarding unfinished shopping.
Multiple sms and emails will the forgetful consumer about shopping.
Re-marketing plays a major role in today’s world as competition has increased and no company wants to loose their precious customers.

Re-marketing can be seen on Facebook as well, E.g. If you visit a particular website say Stalkbuylove.com in few days a adverting related to same will appear in your advertising section of Facebook telling you about offers or ongoing sale.

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